Digital Billboards are a great and innovative technology that has enhanced the outdoor advertising industry. Digital Billboards allow advertisers the ability to change communication messages to their targeted audience at the most cost effective price and with the quickest turn-around time. Digital Billboards make it possible for timely ad placement to reach specific audiences at certain times of the day, certain days of the week. In addition, this is done without any production cost and an advertisement can usually be updated within 24 hours.